Freeway Eyewear Video by Matthew Williams

Here’s a video from Freeway Eyewear. Although the company has had frames on the market for a few years now, this is their first promo video and it was shot by famous photographer Matthew Williams, (Kanye West, Lady Gaga, Rihanna).

Instead of the trite cool kids, hipping it up in some uber slick environment, Williams lets the product speak for itself and places the Freeway collection in various static office scenarios. Good product shots over an artistic little video. Music by Jeppe Laursen.