Last week, Persol co-hosted an event in NYC called, Persol Magnificent Obsessions: 30 Stories of Craftsmanship in Film. The idea behind the exhibit was to celebrate the intense craftsmanship that has gone into cinema’s most iconic moments. Why Persol Eyewear you say? The way they see it, a very similar attitude of “obsession” goes into every detail of the Persol production process, (30 manual steps the be exact), making them ideal partners. The event ran from June17-19.